Taboola Ads

Image Technical Requirements:

Image file: 2.5 MB Max, JPEG (preferred), JMP, PNG, or WEBP

  • 1000 x 600 minimum to serve in all placement sizes
  • 600 x 400 px system minimum 
  • Aspect Ratios: 16:9 (preferred), 4:3, 1:1

Recommended Title Character Length: 50 Characters or Less

  • Titles and descriptions over 50 characters are allowed but may be truncated.

Branding Text: 30 characters maximum

As per priyanka, taboola banner dimension 600x500 pixels or 150x150 pixels

Image Tips:

  • Choose an Image with a clear, single point of focus and a relatively plain background. Avoid images with multiple subjects or busy backgrounds to avoid anything vital being cropped out of the image.
  • Avoid images that include brand logos or layers of text. These may not crop well, and end up being off-center.

Branding Video Technical Requirements:

Media Type: MP4, MOV

3rd Party Tag Specifications: VAST 2.0, VAST 2.0 with VPAID 2.0 JS, VAST 3.0

Aspect Ratios: 16:9 (preferred), 4:3, 1:1

Video Size Limit: 100 MB

Bitrate: >=2500 kbps

Video length: :06-:30sec (preferred), 3min maximum